Local business helps homeowners earn more on listing

_MG_6091Local business helps homeowners earn more on listing

Preparing to sell your house can be a stressful time, especially if there are some unfinished things in the house that could cost you part of the selling price. Often-times, it can be difficult to find the time to finish those things, or to spend the money to finish the renovations, and people end up taking the lower sale price. Joshua Edwards, owner of Fix & List It, recognized that this was a need and
decided to find a way to fill it. His business is designed to help clients make the changes necessary to their home before it sells, helping them to not have to forego that extra $10,000-$20,000 from the selling price. “The idea came after my mother, who is a realtor in town, asked me to help her with a client’s house that needed a few small things done,” explained Mr. Edwards. “She recruited me to help paint the garage after engaging her clients to get these things done in order to add value to their house.”
They started thinking about the idea after that, adding that a lot of the times, many of the things that need to be done are small things. “I decided that I wanted to help people get ready to list their homes,” he said. “Most people either don’t have the time, or don’t have the finances up front to do that. I wanted to be able to provide them with a solution to that problem, so that they can get those values up for their houses.” As unbelievable as it might sound, under Fix and List It, the renos go forward at no up front cost to the homeowner. Mr. Edwards works out a contract with the client, and based on their time-frame either does the work himself or contracts it out to local businesses. The project is done at cost for the homeowner, and the cost isn’t subtracted until the closing costs of the house. “The average renovation that I’ve been doing is around $5500,” said Mr. Edwards. “But I’m also currently working on one that is $20,000. Generally, we’re looking at around a return of about four to five times the value for the client on the sale of their home.” In fact, doing the work creates no direct benefit for Fix and List it. “All benefits that come from the work, go directly to the client,” added Mr. Edwards. “They do not pay Fix and List It for our services and I do not mark up any labour or materials.” So how exactly does Fix and List It make any money off these jobs? Through the realtor’s listing commission. Although it is not a direct partnership, Wendy Edwards functions as the official realtor for Fix and List It. When a homeowner signs up for the business, Wendy Edwards creates the listing, and Mr. Edwards charges through the Realtor’s listing for the work he does. “Because the cost of the renovations is covered at the closing of the home, and they are not paying Fix and List It out of pocket, all the client sees is the profit on their sale,” he said. Since starting the business in May, Mr. Edwards has seen it gain momentum and has done work on houses in the Orangeville area, Brampton, Mississauga and more. But the biggest problem he’s run into so far is that for many people, they have struggled to wrap their mind around the concept. “The biggest objection I’ve encountered is that people think this is too good to be true,” said Mr. Edwards. “They are hesitant to call because of it, so legitimizing it has been the hardest battle.” He added however, that the more projects he has done the more that it has helped, as well as it has shown him that his idea makes sense. “Through the projects I have done, it’s clear the business model is working,” he said. “It’s spreading out quite well, but people are still hesitant. That’s what we need to change.” Being a local business, he also tries to rely on as many local suppliers and tradespeople as possible, sub-contracting to people he uses frequently based on whether there is a need for it. Projects are all given a quick turn-around time, and when contracting out for work or materials, Mr. Edwards does what he can to ensure his clients are getting the best deal possible. And now that Fix and List It is federally incorporated, he hopes to see the business continue to grow, eventually spreading throughout Ontario over the next few years. “All I really want to do is fix houses for people, and help them get what their house is worth,” said Mr. Edwards. “Wendy fights for the better pricing for our clients, and it really makes the system work. If people want to sell their house, it doesn’t have to be perfect. But they shouldn’t have to settle for a lower sale price just because of some minor things needing optimizing. This whole business is about getting people what their house is worth.” For more information or to book an appointment, you can visit the company’s website at www.fixandlistit.com or contact Joshua Edwards at josh@fixandlistit.com.

– Written by Tabitha Wells